Plan in advance the selection and stocking plan for the Black Five and Christmas sales season

Dear global's Retailers/ Brands/ Wholesaler/ Distributor:

Hope you're doing well before the summer break ! 

Based on my 17 years of foreign trade experience, I summarized the buyer's purchasing rhythm and plan for the Q4 fourth quarter.

Normally, Our factory will prepare our Q4 production plan start at Middle of July,   Our production line will be fully booked from end-August.

Maybe you know What is the market size of Black Five?

Last year's (2025) online sales in the United States: 9.8 billion US dollars (only one day);

The whole black five to the network weekend: over 38 billion US dollars;

Participating countries in the global black five: the United States, Britain, Germany, France, Canada, Australia, Brazil, the Middle East ... Covering almost all major markets in Europe and America.

Q4 stocking of large retailers such as Amazon, Walmart and Target usually starts to place orders with suppliers in China from July to August.

The purchasing rhythm of retailers/brands in the Black Five sales season is as follows:

Purchase plan from suppliers in July and August → suppliers/traders → order confirmation, production scheduling, stocking logistics/freight forwarding in August and September → centralized delivery to the terminal market in September and October → official sale in November.

The purchasing rhythm of retailers/brands in the Christmas sales season is as follows:

From August to September, the buyer made an inquiry with the China factory and took samples for testing; → The buyer placed the order with the factory in China from September to October. → September-November is the busiest season for production in China factory → October-November → shipment in China factory → transportation time is about one month; The goods arrived at the customer's warehouse in mid-December.

Our most suitable products for sale in the fourth quarter include: PTC Heater,  Aromatherapy Humidifier,  Warm Light Nightlight,  Multifunctional Bluetooth Speaker, White Noise Sleep Speaker , etc.

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